About Us

At Laybuy, we believe in making shopping smarter, easier, and more secure. As a beloved household name in New Zealand, Laybuy has always been about giving you the flexibility to shop the way you want. But now, powered by Klarna, we're stronger, safer, and more innovative than ever before.

In 2017, Laybuy was founded with a mission: to solve two key problems. First, we saw that consumers wanted the freedom to get what they wanted today, but sometimes needed a little more time to pay. Second, we noticed that merchants wanted a way to offer their customers a flexible, transparent payment option to increase sales and improve customer loyalty. Laybuy was the solution.

Today, thanks to Klarna's global expertise and cutting-edge technology, Laybuy by Klarna is taking the BNPL experience to the next level. We’ve combined Laybuy’s trusted legacy with Klarna's AI-driven systems and global network, bringing Kiwi consumers a smarter, safer way to shop online. Whether you're looking for an interest-free payment option or a retailer aiming to offer your customers a more seamless online payment experience, Laybuy by Klarna is here to make it happen.

What Makes Laybuy by Klarna Different?

• Smarter Payments: With Klarna’s advanced AI-driven systems, real-time affordability checks, and personalised budgeting tools, you can shop with confidence knowing that you're always in control of your finances.
• A Seamless Shopping Experience: Whether shopping at your favourite Kiwi retailer or discovering new brands, Laybuy by Klarna ensures a smooth, secure online shopping experience that is tailored to your needs.
• Security You Can Trust: Powered by Klarna's global technology, we offer enhanced security and fraud protection, so you can shop and pay with peace of mind.

Our Mission
Our mission is simple: to make shopping smarter, safer, and more accessible. We want to empower consumers and retailers with the flexibility, security, and innovation they need to thrive in today’s ever-changing retail landscape.

With Klarna’s global reach, spanning over 87 million users and 600,000+ merchants worldwide, Laybuy by Klarna is set to redefine the BNPL experience in New Zealand. We’re here to bring more choice, competition, and convenience to the online market, all while making sure you feel confident in every transaction you make.